Bottled water is considered as safe and pure. So naturally it comes with a price attached to it. Less expensive brands suit the common people’s pocket. Bottled water cost varies according to the brand. The cost involved in treating the water determines the retail price to a large extent. Many new brands are mushrooming on the grocer’s shop shelves. A few years down the road, is sure to bring the cost down, so that its freshness can be enjoyed by one and all.