Elements of HTML 2
Presentational markup describes the appearance of the text, regardless of its function. For example <b>boldface</b> indicates that visual output devices should render “boldface” in bold text, but gives no indication what devices which are unable to do this (such as aural devices that read the text aloud) should do. In the case of both <b>bold</b> and <i>italic</i>, there are elements which usually have an equivalent visual rendering but are more semantic in nature, namely <strong>strong emphasis</strong> and <em>emphasis</em> respectively. It is easier to see how an aural user agent should interpret the latter two elements. However, they are not equivalent to their presentational counterparts: it would be undesirable for a screen-reader to emphasize the name of a book, for instance, but on a screen such a name would be italicized. Most presentational markup elements have become deprecated under the HTML 4.0 specification, in favor of Cascading Style Sheets based style design.
